Services
Simon offers digital strategic services for agencies and brands working across both b2b and b2c. Strategic services extend to creative development and operational implementation.
Content marketing
Audience-first content strategies and publishing capabilities
Audience profiling | Landscape analysis | Auditing | Ideation | Paid media | Partnerships | CMS | ABM | Content operations
Experience design
Omni-channel customer experience planning
Experience auditing | Ethnographic research | Experience analysis | Front-end website design | UX optimisation
Creative strategy
B2B and B2C brand and creative campaign planning
Brand positioning | Campaign strategy | Proposition development | Channel expertise | Format innovation | Creative ideation
Data insights
Behaviour and performance analysis and insight service development
Web analytics | Social analytics | Social listening | Performance optimisation | Measurement frameworks | Machine learning | Data visualisation
Social media
Social strategy, social content, SCRM, and social business
Paid social | Social selling | Content planning | Influencer strategy | Social CRM | Social business consulting | Social operations
Search engine marketing
SEO integration through content and website planning
SEO strategy | SEO content planning | Content optimisation | Gap analysis | Paid search strategy | Search analytics